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Hi! I’m Simone-  INTENT is a personal project / blog that I decided to launch in 2017. Born and raised in Hong Kong, I’m based in Copenhagen and currently doing my masters in Cognition and Communication.

(I also have a few side projects on copywriting, content creating and SoMe marketing. If you’re interested in knowing more about me – bloop, shameless promo!)

For the past years I’ve been writing here and there on social media, private blogs and as a freelance content creator for businesses & organisations. However it finally hit me that – hey, I want a space for my own too: to write things with purpose, with meaning, with the intent to inspire others.


INTENT is a space where you will find me rambling on about these things:

Wellness & Self-growth
Lifestyle – Health, Food, Music, Beauty
Living in Scandinavia (Denmark)

I hope everyone who visits the site will be able to find something that they can take away for the road: INTENT should be like a pick-me-up green juice,  a burning cup of espresso, or a piece of dopamine bomb chocolate – either way, I hope you enjoy your time here! ❤